Cherng Talay · AAG Development · Private pool villas
Naturale Cherng Talay
A symphony of luxury, wellness and craftsmanship
Thirteen 3- and 4-bedroom pool villas on Cherng Talay Soi 1, five minutes from Bang Tao Beach — the 3-bedroom show villa is finished and ready to move in.
THB 37.36M · 3-bedroom, 357 m² · 4 of 13 plots still open
ABOUT THE PROJECT / 02
Thirteen pool villas on a lakeside lane in Cherng Talay
Naturale is AAG Development's estate of thirteen private pool villas on Cherng Talay Soi 1 — a quiet lane beside a public lake, two minutes from Blue Tree and the international schools and five from Bang Tao Beach. Two villa types, both single-storey with a 4.5-metre teak ceiling over the living room: a 3-bedroom of 357 m² on a 423 m² plot and a 4-bedroom of 511 m² on plots of 587–693 m², each with a saltwater pool, en-suite bedrooms with walk-in closets and a German-appliance kitchen. The 3-bedroom show villa is finished and ready to move in.
On the developer's price list of 1 April 2026 two plots are priced — plot 3 at THB 37.36M and plot 7 at THB 56.5M — while plot 2 is offered for re-sale and plot 4 is reserved; nine villas are sold. The estate won Best Luxury Villa Development in Phuket at the Thailand Property Awards 2024 and a five-star honour at the Asia Pacific Property Awards.
- Price from
- THB 37.36M · 3-bedroom, 357 m²
- On the market
- 4 of 13 plots · 2 priced
- Villas
- 3 bed / 4 bath · 4 bed / 5 bath
- Plots
- 423 m² · 587–693 m²
- Payment
- 2% + 28%, then 5 build stages
- Status
- Show villa ready to move in
FOUR PILLARS / 03
Modern tropical living, built for the whole family
The developer's brief rests on four pillars: modern tropical resort living, harmony in togetherness, a wellness oasis and elegance in design — a family sanctuary where craftsmanship, nature and health meet.
- 01
Modern tropical resort living
Single-storey villas under wide teak roofs, glass walls onto the pool and the hills, natural light in every room.
- 02
Harmony in togetherness
Two master bedrooms in every villa, a sunken sala and a long pool deck for three generations, universal design for every age.
- 03
Wellness oasis
Saltwater pools, a dedicated wellness line, an emergency ambulance button and a health-monitoring package from the hospital.
- 04
Elegance in design
Award-winning design by Jaran Jongjaroenkamon, architecture and interiors by At Siri, landscape by Kitt Landscape.
PRICES & AVAILABILITY / 04
Two plots priced on the developer's list, one re-sale, one reserved — nine of thirteen already sold.
Prices from the developer's list of 1 April 2026 include the pool, concealed air-conditioning, built-in wardrobes, the fitted pantry kitchen, smart lighting, bathrooms and the landscaped garden. All areas are approximate and subject to final survey; we confirm your plot in writing before reservation.
Get the current price list
The developer's list by plot, both villa plans with the full specification and the written payment schedule — the same day.
Get the price list in WhatsAppTWO VILLA TYPES / 05
Three or four bedrooms, every one en-suite with a walk-in closet, a saltwater pool and a 4.5-metre teak ceiling.
Open a villa for the photographs of the finished show villa, the plan, the developer's specification and a request already tied to it.
MASTERPLAN & PLOTS / 06
Thirteen plots along one private road — tap a plot to see what is still open
Six plots on the north side and seven on the south, all single-storey, all with the pool on the garden side. The masterplan marks nine sold, one reserved, one re-sale and the two plots priced on the developer's list.

MASTERPLAN
- Priced · 2
- Re-sale · 1
- Reserved · 1
- Sold · 9
Tap a plot on the masterplan: plots 3 and 7 are priced on the developer's list, plot 2 is offered for re-sale, plot 4 is reserved.
Project area
8,228.9 m² · 13 villasPlot sizes
423 m² (3BR) · 587–693 m² (4BR)Access
16–20 m road with pavementsThe estate from above
Thirteen villas on 8,229 m² beside a public lake, a 16–20-metre access road with pavements, underground utilities, a flood-free site.
4 plots on the market today
- Plot 33-bedroom villa · 423 m² plot · 357.4 m² built3-bedroom villa on a 423 m² plot, 357.4 m² built-up: the finished show villa, ready to move in. THB 37.36M on the developer's list of 1 April 2026.THB 37,360,000Priced · list of 1 April 2026WhatsApp
- Plot 74-bedroom villa · 693 m² plot · 453.9 m² built4-bedroom villa on the largest plot of the estate — 693 m², 453.9 m² built-up with the widest garden. THB 56.5M on the developer's list of 1 April 2026.THB 56,500,000Priced · list of 1 April 2026WhatsApp
- Plot 23-bedroom villa3-bedroom villa offered for re-sale by its owner; price and timing confirmed on request.Re-saleprice on requestWhatsApp
- Plot 43-bedroom villa3-bedroom villa, reserved on the developer's masterplan; ask about the waiting list.Reservedprice on requestWhatsApp
VILLA MATCHER / 07
Three answers reveal a villa type, its plan and the plots that fit.
Household, budget and what matters. The result appears right here, from the developer's masterplan — before any contact details.
- Price from
- THB 37.36M
- Open today
- 4 of 13 plots
- Payment
- 2% + 28%, then 5 build stages
01 / 03
Who will live here?
DESIGN & WELLNESS / 08
What the finished villas are made of
Everything below is photographed in the developer's finished show villas: the pools, the teak ceilings, the dressing rooms, the stone bathrooms and the kitchens — the specification every villa on the estate is built to.
- Touchless smart entryA palm-scan digital door lock with a video door camera and smart lighting controlled from your phone.
- Ready for EV and solarPre-wired for an EV charger and solar panels; underground utilities across the estate.
- Universal designStep-free access, wheelchair-friendly bedrooms and bathrooms for every generation.
BUILT AND READY / 09
Started April 2024; the 3-bedroom show villa finished and ready to move in
Construction began in mid-April 2024. The developer's update of 25 June 2024 put Villa 14 at 32% and Villa 2 at 36%, ahead of schedule and untouched by that summer's flooding. By October 2025 the developer announced a finished 3-bedroom villa ready to move in, and the fact sheet gave the estate's completion as expected by the end of 2025. Nine villas are sold; the photographs on this page are the developer's pictures of the finished show villas.
Today: the 3-bedroom show villa on plot 3 is ready to move in; plot 7 is priced; current photographs of any plot are sent on request.
CHERNG TALAY / 10
Cherng Talay Soi 1: a lakeside lane two minutes from the schools, five from the beach
The estate sits on a flood-free plot beside a public lake, off a 16–20-metre road with pavements. HomePro, Villa Market, Blue Tree and three international schools are two minutes away; Porto de Phuket, Boat Avenue and the BDMS clinic four; Bang Tao, Surin and the beach clubs five to ten; the airport, Central Festival and Patong 20–30.
Area map · confirm the meeting point with your advisor.
Open in Google MapsPAYMENT & RUNNING COSTS / 11
2% to reserve, 28% on the contract, then five stages as your villa is built
The developer's schedule from the price list of 1 April 2026: a 2% reservation deposit, 28% at the sale and purchase agreement within 30 days, then 20% at the foundation, 15% at the structure, 15% at the roof tiles, 10% at floor and wall tiles and 10% at completion and handover.
- 2%Reservation depositNon-refundable, on the reservation form
- 28%Sale and purchase agreementWithin 30 days of reservation
- 20%Foundation completeSite milestone
- 15%Structure completeSite milestone
- 15%Roof tiles completeSite milestone
- 10%Floor and wall tiles completeSite milestone
- 10%Completion and handoverKeys and transfer
Included in the price
- Saltwater swimming pool
- Concealed air-conditioning
- Built-in wardrobes and walk-in closets
- Pantry kitchen with built-in appliances
- Smart lighting system
- Bathrooms fitted
- Landscaped garden
Running costs
- Common area feeTHB 30 per m² of plot per month, paid one year in advance
- Sinking fundTHB 300 per m² of plot, once
- Villa service, optionalTHB 15,000 (3BR) or 18,000 (4BR) per month: pool and garden twice a week
- Electricity and waterGovernment rates, paid directly
At transfer
- Transfer taxes and feesShared equally between developer and buyer
- Change of buyer before completionTHB 200,000 legal fee per contract
- Tenant rental serviceAvailable on request
Freehold and leasehold are both available; leases are registered with the Land Department. Each plot is confirmed for your ownership form before reservation.
VILLA HIGHLIGHTS / 12
Thirty seconds inside the finished villa.
The developer's short clips from the show villas: the saltwater pool, the dining room under the teak ceiling, the mountain views.
BUYER QUESTIONS / 13
What buyers ask first — answered with the numbers.
Prices per plot, what is included, the payment schedule, running costs, ownership, the finished villas and the developer.
01What does a villa at Naturale Cherng Talay cost today?
On the developer's price list of 1 April 2026: the finished 3-bedroom show villa on plot 3 (423 m² plot, 357.4 m² built) is THB 37.36M and the 4-bedroom villa on plot 7 (693 m² plot, 453.9 m² built) is THB 56.5M. Plot 2 is offered for re-sale and plot 4 is reserved; nine villas are sold.
02What is included in the price?
The saltwater pool, concealed air-conditioning, built-in wardrobes and walk-in closets, the pantry kitchen with built-in appliances, the smart lighting system, fitted bathrooms and the landscaped garden. Loose furniture is not included.
03How do I pay?
2% reservation deposit, 28% at the sale and purchase agreement within 30 days, then 20% at the foundation, 15% at the structure, 15% at the roof tiles, 10% at floor and wall tiles and 10% at completion and handover. For the finished show villa the schedule collapses to the reservation, the agreement and the transfer.
04What does a villa cost to run each year?
A common area fee of THB 30 per m² of plot per month — THB 152,280 a year for the 423 m² plot 3 — paid one year in advance, a one-time sinking fund of THB 300 per m² of plot (THB 126,900 for plot 3), electricity and water at government rates, and an optional villa service of THB 15,000 (3-bedroom) or 18,000 (4-bedroom) a month for pool and garden care twice a week.
05What are the transfer costs and can I buy freehold?
Transfer taxes and fees are shared equally between developer and buyer. Both freehold and leasehold are available; leases are registered with the Land Department. Changing the buyer before completion costs a THB 200,000 legal fee per contract.
06Is the villa built, and when can I move in?
Construction started in April 2024; the developer's June 2024 record put the first villas at 32–36%, and by October 2025 the 3-bedroom show villa was finished and ready to move in. The developer expected the estate complete by the end of 2025; we confirm the handover date of any plot in writing.
07How big are the villas and the plots?
The 3-bedroom villa is 357.4 m² built (207.3 m² internal, 150.1 m² external) on a 423 m² plot with a 10 × 4.3 m pool. The 4-bedroom villa is up to 511.2 m² built on plots of 587–693 m² with a 14 × 5 m pool and a jacuzzi; plot 7 is 453.9 m² built on 693 m².
08What is the specification?
Handcrafted teak ceilings of 4.5 m over the living room, European and Thai kitchens with German appliances and food-grade stone worktops, his-and-hers showers with smart toilets, walk-in closets in every bedroom, a palm-scan door lock with video camera, smart lighting, concealed air-conditioning, EV-charger and solar readiness, and universal design throughout.
09Can I rent it out?
Yes. The developer offers a tenant rental service on request and a villa management service; the estate sits two minutes from the international schools that drive long-term family lets in Cherng Talay.
10Who is the developer and what has it won?
AAG Development Co., Ltd., a Phuket developer with decades of villa and restaurant projects and a sister hotel company with 30 years on the island. Naturale won Best Luxury Villa Development in Phuket at the Thailand Property Awards 2024 and a five-star honour at the Asia Pacific Property Awards.
11How do I buy through Invest Phuket?
We advise independently at no extra cost: we confirm with the developer's sales office which plots are open, send the plans, the price list and the schedule in writing, walk you through the finished villas and handle the reservation form and agreement with you.
DEVELOPER / 14
AAG Development: a Phuket villa builder with an award-winning first estate.
- Company
- AAG Development Co., Ltd.
- Head office
- Cherng Talay, Phuket
- Track record
- Decades of residential villa and restaurant development; a sister company with more than 30 years of hotel development in Phuket
- On this project
- Invest Phuket sells Naturale independently and confirms every plot with the developer's sales office before reservation.
AAG Development is the Phuket company behind Naturale, its first villa estate in Cherng Talay, drawing on decades of villa and restaurant development and a sister hotel-development company with more than thirty years on the island. The design team: award-winning consultant Jaran Jongjaroenkamon, formerly of LEO International Design; At Siri for architecture and interiors; Kitt Landscape for the gardens. Naturale was named Best Luxury Villa Development in Phuket at the Thailand Property Awards 2024 and took a five-star honour at the Asia Pacific Property Awards; Miss Universe 2005 Natalie Glebova is the estate's brand ambassador.
- 01Thailand Property Awards 2024 — Best Luxury Villa Development in Phuket
- 02Asia Pacific Property Awards — five-star honour
- 03Dot Property and PropertyGuru award shortlists shown in the developer's sales kit
- Design consultantJaran Jongjaroenkamon
- Architecture and interiorsAt Siri
- LandscapeKitt Landscape
Discuss Naturale Cherng Talay with Lina
Name the villa type, plot, budget and timing. Lina answers with the current availability, the price and the terms in writing.




